Sex Shops in Canada That Are Queer Friendly

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Several Canadian sex toy stores hosted LGBTQ+ events this Pride, thanks to a fund started by one of the country’s biggest adult retailers, We-Vibe. 

In total, the sexual wellness company gave financial support to 14 retailers in Canada and the United Stated to throw fundraisers and events during Pride months.

Six of the winners were Canadian stores. Although most of the celebrations are now over, the sex-positive and queer-friendly establishments offer their products and services year-round. Many also offer educational workshops.

The names of the winning sex shops in Canada are below, along with a description of their events to give you a sense of their “personalities”

This sex shop in Ottawa was forced to close its brick-and-mortar store due to a fire. The We-Vibe funding will allow them to temporarily open a Pride Pop-Up Shop to resume in-person operations in August, Ottawa’s Pride month. The sex shop will also offer seminars called “Sex Toys for Queers,” “Strap-On Tools,” ‘Trans Sex 101″‘ and “Queering.”

The Toronto sex shop Good For Her teamed up with Andrew Gurza of Bump’n for a workshop on pleasure for people with disabilities on June 14, 2022. Gurza talked about accessibility and ableism in queer communities and presented the hands-free huggable sex pillow, the Bump’n Joystick.

Related Read: How to Start a Sex Toy Business: Choosing the Right Model for Success

The co-op Come As You used its funding to expand its long-running chest binder recycling program to both trans-feminine and non-binary people. The queer-friendly store is the only sex shop in Canada I know of that offers a mail-in sex toy recycling program.

  • The Feltt (Toronto, Ontario)

The Feltt created an immersive pleasure room in collaboration with queer party promoter FIT Primpin. It featured queer and BIPOC art as well as a booth on harm reduction and safe play.

Alberta sex shop Sexxy Kitty held a donated clothing event to create a safe space for people to find gender-affirming attire. They partnered with 2SLGBTQIA non-profit OUTreach Southern Alberta Society.

The sex shop co-hosted a free family BBQ with the Brandon Pride Committee, which included youth activities and performances from local queer and Indigenous entertainers.

You can read the full list of winners at XBIZ and read more about the Pride Fund on its website.

Author: Jenna Owsianik
Jenna Owsianik is a Canadian sexual health journalist and sextech business advisor. She is the Publisher and Editor-in-Chief of Sex For Every Body®, an adult sex ed publication that celebrate sexual and body diversity. From 2014 to 2022, she was Editor-in-Chief of, the world’s leading publication on how technology is changing human sexuality, today and tomorrow. A trained journalist with a Masters of Journalism from The University of British Columbia, Jenna’s reporting has appeared on, Al Jazeera English, CTV British Columbia online, CBS Sunday Morning, CBS 60 Minutes, Global News, and CKNW Radio in Canada and the United States.

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